Korea Facing: Success Secrets for Korean Global Business

PRLog (Press Release) – Sep 04, 2012 –
Denver, Colorado. Global Korean business consultant and CEO Don Southerton has announced that with the ever-growing number of people employed by Korean-based companies outside South Korea now more than ever a strategy is needed to succeed.

Likewise, if your firm provides services or products to a South Korean overseas subsidiary or operations a Korea-facing strategy will be beneficial and offer tactics to strengthen and maintain the relationship. Finally, if your company has significant business in Korea, but leadership and headquarters is located in the West, key management need suggestions on how best to deal with pressing issues and challenges that surface

Southerton notes “Korea Facing is the title not only for my latest book in progress, but also for related seminars, coaching, and workshops we are offering Fall 2012 and into 2013.” Topics include:

1. K-Lobization—The outreach of Korea’s unique management style and corporate culture across international markets, especially among subsidiaries and branch offices.

2. Ju Jae Won—Another name for the Korean expats assigned to a host country to support their overseas operations.

3. Hierarchy– rank and title within the mother and subsidiary organization and its impact on day-to-day business operations.

4. Culture Shock–the cross-cultural acclimatizing that occurs when an individual is assigned to a different geographic location.

5. Generations– South Korea’s age groups influence their business culture, so knowing the differences in the mindset and values of recent Korean generations is valuable.

6. Planning and Decision-making— In a hierarchical system orders come from senior management, plus their requests override other plans and thus schedules are often revised at short notice.

7. Protocols and Culture—Korean culture has norms that dictate social interactions—especially during initial introductions and meet & greets. Cultural differences also impact communications style, decision-making, discussions, and presentation style.

8. Expectations—Most often the issues that surface include managing expectations. Usually each side has legitimate demands. For example, Korean side needs answers and information ASAP, US/ western side procedures take days to compile and approve, often from number of sources.

About Bridging Culture Worldwide
When Fortune 500 companies, top Korean Groups, leading international law firms, and elite consultancies, such as Bain and Monitor, look for Korean-facing business strategy, coaching, and advice—they turn to Bridging Culture Worldwide and Don Southerton.

With over 35 years’ experience, Don Southerton is the definitive authority on Korean-facing global business–from automotive, golf, and QSR sectors to New Urbanism and Green technology. When problems and challenges surface in development, launch, or fulfillment, we provide sound solutions and comprehensive strategies.

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